TASMANIA Kicks Off Partnership with USAFL

The USAFL is delighted to announce a sponsorship agreement has been reached with the Tasmanian Government to become the official partner of the USAFL for the 2022 season and our 25th year anniversary.

The partnership is a natural fit as, like the USAFL’s approach to football, Tasmania is taking a grassroots approach to raising Tasmania’s profile and boosting export sales.

As a proud AFL state, Tasmania saw football as a natural opportunity to reach new consumers and markets in the US. The relationship marks the first time the USAFL has partnered with any Australian state or territory.

“The USAFL has steadily grown over the past 25 years. As we celebrate our 25th Anniversary we are very excited to partner with Tasmania. Tasmania's support will enable us to continue to strengthen our business and government relationships to further the development of Australian Football in the US for the next 25 years and beyond," said USAFL Executive Director, Doren James.

Tasmanian Premier, Jeremy Rockliff said that this partnership will introduce many more Americans to what Tasmania has to offer, as a destination and producer of extraordinary products.

“Partnering with the USAFL in its 25th anniversary provides unique opportunities for USAFL members and Tasmania. As an Australian state with a long and proud Australian rules football history, we value the opportunity to build our relationship with the league and its players and supporters right across the USA,” said Premier Rockliff.

Jeremy Rockliff announced a new partnership between Tasmania and the USAFL for its 2022 season at Peppers Silo Hotel in Launceston, Tasmania. Pictured left to right: Todd Babiak CEO Brand Tasmania, Sheralee Davis, CEO Wine of Tasmania, Jeremy Rockliff, Premier of Tasmania.

About Tasmania
Tasmania is Australia’s southern-most state.  An island of rare wilderness, clean air and water, fascinating history, intriguing stories and welcoming people. Tasmania is recognized for an edgy arts and culture scene and some of the best produce available anywhere.

Tasmania is increasingly becoming known for quality, be it our internationally renowned luxury tourism escapes or our award-winning wines, ales and spirits and our meat, seafood and other produce that is now shipped around the world.

To find out more about Tasmania go to tasmanian.com.au
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